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about our company
Salma & Company is a boutique San Francisco real estate firm with a track record that spans four decades. We are highly skilled in the buying and selling of residential and investment properties.
We also provide comprehensive residential and commercial leasing services.
We are proud to say that our clients have come to count on the depth and breadth of our real estate know-how and our extensive, homegrown experience, which we rely upon to successfully lead them though the real estate market. It is because of this richly customer-centered approach that our clients remain satisfied, and continue to call on us time and again.

our mission

We are here to facilitate your real estate goals, transaction after transaction. Whether your objective is to sell your primary residence; acquire a multi-family property; complete a 1031 tax-deferred exchange; or lease your residential or commercial unit,
Salma & Company is at your service.

Our genuine passion for this business aligns with our professional acumen: Salma & Company knows San Francisco inside and out, and we guide our clients successfully through matters unique to this market, such as rent control laws, condominium conversion requirements, and many more.

our history

We are a full-service, family owned-and-operated firm.
Since 1969, Salma & Company has seen all cycles and swings of varying real estate markets in San Francisco; we have successfully educated our clients on a wide range of product types, with an approach tailored specifically to each client's needs and circumstances.
Our experience has shaped our philosophy: we recognize every client's unique agenda and achieve that objective with a creative professionalism honed over many years, and through scores of properties bought, sold, and leased. Put another way: our commitment is to you, and your best interests, an approach that has been the cornerstone of our practice for more than 40 years.

our company

Salma & Company is a boutique real estate firm offering a high level of personalized service. Our principals are native San Franciscans who possess in-depth market expertise, and who put this to work for our clients, time after time, and transaction after transaction. Whether you are looking to sell, hold, complete a 1031 tax-deferred exchange, or lease your residential or commercial space, we will provide you with a comprehensive analysis of all your options, enabling you to make the best choices for your real estate needs.

our team

We are native San Franciscans with an in depth-knowledge of the local real-estate market. Please contact us for a no-obligation consultation. We look forward to working with you.
Rhanda Salma
Principal/Broker
Rhanda Salma
Laila Salma
Principal/Agent
Laila Salma
Ryan Salma
Principal/Agent
Ryan Salma
Yasin “Sal” Salma
Broker
Yasin
Phone: (415) 846-0028 | Email: Rhanda@salma-co.com

Rhanda Salma specializes in the sale and purchase of single family residences, condos, TICs, and mixed-use properties in San Francisco.

As a native San Franciscan, she has unique and in-depth knowledge of various neighborhoods and a keen sense of how the city has developed over time; this translates into an ability to home in on patterns and practical realities that others might miss. Born into a real estate family, Rhanda has extensive experience in the areas of property management, tenant relations, and building renovations. Her real estate expertise as a principal and her transaction know-how as a broker both serve as an advantage to each of her clients.

Rhanda has been a broker since 2003, and prides herself on providing San Francisco buyers and sellers an unparalleled level of service. She approaches every transaction with a high level of integrity and professionalism, which makes for a smooth and positive experience for her clients. Rhanda's approach is consistently applied: she defers totally to the client's timeline and the client's goals. This explains why 75 percent of her business comes from past or current client referrals. If you are looking to buy or sell a home or mixed-use property in San Francisco, please do not hesitate to contact her.

BRE # 01410815

Rhanda's References

I highly recommend working with Rhanda and Laila of Salma & Company. I recently completed my second real estate transaction with them and they are truly wonderful to work with. They seamlessly navigate you through each aspect of the sales transaction, work tirelessly on your behalf and have the experience and breadth of knowledge to negotiate the best terms possible regardless of current market conditions. In this last transaction, the original buyer fell out of contract, and Rhanda and Laila had a new (and highly qualified) buyer in contract less then 48 hours later.  The deal had it’s ups and downs, but they handled each issue strategically and we successfully closed escrow. For me as the seller, the transaction was flawless. – Tobi F.

The first time I worked with Rhanda was in 2007.  Rhanda is a real professional. She led me through the SF apartment search and purchase process faultlessly. She’s easy to work with with a lovely customer service focus and relaxed but focused style. The second time I worked with her was in 2014.  Rhanda is a wonderful person to work with. She knows her market well. She is happy to go the extra mile. (I bought my apartment with her and have just sold it with her). Although during the whole sales process I was in Europe this didn’t get in the way of a completely smooth end to end result. I highly recommend Rhanda. She is a delight to work with. – Naomi S.

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education

California Polytechnic State University, at San Luis Obispo

  • Bachelor of Science in Business Administration
  • Minor in Economics

memberships

  • San Francisco Association of Realtors
  • California Association of Realtors
  • National Association of Realtors
  • Golden Gate Valley Neighborhood Association, Inc.
  • Root Division Advisory Board
  • Convent of the Sacred Heart BASH Board
  • San Francisco Historical Society
Phone: (415) 828-4747 | Email: Laila@salma-co.com


Laila Salma specializes in the sale and purchase of San Francisco apartment and mixed-use properties as well as single-family residences and condominiums.

Laila also skillfully handles residential and commercial leasing and furnished rentals for Salma & Company. Laila is a born and bred San Franciscan and, along with her father and sister, holds an in-depth knowledge of the market that comes with being part of an experienced real estate family. Laila has a deep passion for real estate and for working on behalf of her clients, and holds invaluable experience as a principal and property manager.

Laila's primary focus is to facilitate her clients' real estate transactions with consummate expertise and professionalism. Laila diligently works to meets her clients' needs by providing the highest and most comprehensive level of service. Circumstances vary from client to client, and between product types, but Laila's primary goal always remains the same: to ensure that her clients feel happy, satisfied, and secure throughout the process.

Whether you are planning to sell, hold, buy or exchange, or if you need leasing services, Laila Salma will help you make the most informed decision. Additionally, if you would like to learn more about current market conditions, please do not hesitate to contact her; she would be delighted to assist you.

CA BRE # 01722808

Laila's References

I highly recommend working with Rhanda and Laila of Salma & Company. I recently completed my second real estate transaction with them and they are truly wonderful to work with. They seamlessly navigate you through each aspect of the sales transaction, work tirelessly on your behalf and have the experience and breadth of knowledge to negotiate the best terms possible regardless of current market conditions. In this last transaction, the original buyer fell out of contract, and Rhanda and Laila had a new (and highly qualified) buyer in contract less then 48 hours later.  The deal had it’s ups and downs, but they handled each issue strategically and we successfully closed escrow. For me as the seller, the transaction was flawless. – Tobi F.

“We highly recommend working with Laila Salma and Rhanda Salma. These two are rare examples of real estate professionals who truly understand the art of facilitating their clients’ agendas. We are based in the South Bay and were not familiar with the nuances of every SF neighborhood, nor every product type available. However, we were in excellent hands with these two. They expertly identified the pros/cons of each listing we saw, and each neighborhood we toured, confidently building our trust along the way. Once we got into contract, Laila and Rhanda made sure that every detail was taken care of and that our interests were fully represented. Whether it’s knowing current market rents for a neighborhood, the property details of the sale around the corner, or being able to negotiate a temporary lease on a furnished rental in between closing on our condo (which they did), Laila and Rhanda are full service real estate professionals.” ~Bella and Roman Y.

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education

Columbia University
New York City, NY


  • Master of Science Social Work
California Polytechnic State University, at San Luis Obispo

  • Bachelor of Science Psychology

memberships

  • San Francisco Association of Realtors
Phone: (415) 931-8259 | Email: Ryan@salma-co.com


Ryan Salma specializes in the sale and purchase of single-family residences and condominiums in San Francisco, as well as specializing in residential and commercial leasing. 

Before joining Salma &Company, Ryan spent over five years in new home sales, working for both Pulte Homes and The Mark Company.  While selling more then 400 single-family residencies, condominiums and townhomes, Ryan learned how to best listen to his buyers concerns and find properties most suited for them. After much success in sales, Ryan broadened his real estate experience by spending the next two years overseeing the property management and leasing requirements for Triterra Realty Group.  Ryan’s ’s experience in real estate sales, construction, development and leasing gave him valuable insight into all aspects of owning real estate and how to best structure deals that are win-win for all parties.

Ryan’s deep passion for real estate started early on.  Born into a San Francisco real estate family, Ryan grew up attending open houses, surveying construction projects and walking through commercial buildings.   As Ryan got older, he oversaw numerous residential renovations and construction projects before moving on to new home sales.

Ryan holds an Undergraduate degree from the Haas School of Business at the University of California at Berkeley.  He is an alumni of St. Ignatius College Preparatory and Stuart Hall Elementary School.

Ryan prides himself on consummate customer service during real estate transactions.  His diverse experience makes for a smooth and positive experience for his clients.  If you are looking to buy, sell, or lease a home in San Francisco, please do not hesitate to contact him.

CA BRE# 01461906
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education

Haas School of Business at the University of California at Berkeley

  • Undergraduate Degree

memberships

  • Alumni of St. Ignatius College Preparatory and Stuart Hall Elementary School
  • Marin Rowing Association
  • Former President of San Francisco FrontRunners
Phone: (415) 931-8259 | Email: yasalma@aol.com

Yasin “Sal” Salma has been involved in real estate and business investments in San Francisco for more than forty years. Sal has represented buyers and sellers in a host of different market cycles and is an expert in the handling of all product types. His vast real estate experience, as a broker and principal, has been of significant value to his clients.

Sal has served as vice president and as commissioner of the Public Utilities Commission of the City and County of San Francisco. During Mayor Frank Jordan’s administration, Sal helmed the PUC’s real estate division. Additionally, Sal served as vice president, and then president, of the Small Business Commission of the City and County of San Francisco during Mayor Willie Brown's administration; he served that body for a total of four years.

Sal holds a B.A. in Public Administration from San Jose State University, and a Master’s degree, also in Public Administration, from California State University at Hayward. Sal is a past president of the Marina Merchants Association and continues his active membership in many civic organizations, including the San Francisco Forum Club and the Commonwealth Club of California. He is a member of the California Association of Realtors and the San Francisco Association of Realtors.

BRE # 00331726
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education

San Jose State University

  • B.A. in Public Administration, 1967
California State University at Hayward

  • Masters Degree in Public Administration, 1969

memberships

  • Marina Merchants Association
  • San Francisco Forum Club
  • California Association of Realtors
  • San Francisco Association of Realtors