Selling a home is one of life’s biggest financial decisions. It is important to sell for the highest price the market will bear in the shortest amount of time, and to work with a team that treats your home as if it was their own financial investment. Salma & Company is a family owned, independent real estate brokerage firm; we treat all of our clients like family members, working diligently and with the highest standard of integrity to facilitate your real estate goals. We are honest, accountable, and consider going above and beyond our standard level of customer service care. Communication is important to us, and we ensure that our clients stay informed and educated about their transaction and the state of the real estate market at all times. Success to us is defined as having clients who are extraordinarily satisfied with their sales result and their experience, who feel confident in recommending our services to their family, friends, and colleagues.
Getting Your Home Market Ready
We expertly evaluate your home, presenting ways to improve it to achieve a higher sale price (we have a long list of trusted vendors we work with and can recommend). We guide you in the staging process of your home; create professional floorplans; facilitate all pre-market inspections; hire a professional photographer and videographer to capture your property in its best light for marketing materials. As a result, we are able to best position your home to sell for the highest possible price the market will bear. We recognize that every client has a different set of goals and so we curate a sales strategy to best serve the individual needs of each client.
Marketing
We present your home to the widest audience of qualified buyers and the entire real estate brokerage community using the best and most cutting edge digital and print marketing campaigns.
Exposure
We create a highly sought-after and competitive marketplace for your home, with an eye on creating a multiple-offer situation with highly qualified buyers. We accomplish this by executing a comprehensive, client-specific marketing plan, along with positioning your home on every digital and offline real estate platform; we also host multiple broker tours and open house tours, and conduct private appointments.
Negotiation
We never stop representing your interests and work diligently throughout the transaction to ensure that the buyer meets every contractual obligation. Prior to our sellers accepting any offer, we present every strategic solution for response to offer terms, to ensure that we negotiate the highest possible price with the best terms. Your best interest is our best interest, and that sentiment is always at the forefront of our minds when we are representing you.